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Latest Signals From The National Auto Award.
Announcements, partnerships, winner stories, and milestones from Saudi Arabia's automotive recognition platform.
Announcements, partnerships, winner stories, and milestones from Saudi Arabia's automotive recognition platform.
The Saudi Arabian Federation for Automobiles and Motorcycles announced the renewal of its support and official sponsorship of the National Auto Award for 2026 in its fourteenth edition, in a move that reflects its continued support for initiatives that contribute to the development of the automotive sector and the promotion of motorsports in the Kingdom.

The Saudi Arabian Federation for Automobiles and Motorcycles announced the renewal of its support and official sponsorship of the National Auto Award for 2026 in its fourteenth edition, in a move that reflects its continued support for initiatives that contribute to the development of the automotive sector and the promotion of motorsports in the Kingdom.
This collaboration comes as an extension of the successes achieved by the award over 14 years, and the credibility and transparency it has gained, in addition to the common goals between the Federation and the award in highlighting the distinguished and creative individuals in the automotive sector locally and internationally.
The award, organized by PR Arabia, an agency specializing in marketing communications for the automotive sector, is one of the most prominent incentive platforms in the Kingdom, as it aims to honor individuals and companies with outstanding contributions in various areas of the sector, promote competitiveness and innovation among brands, and develop solutions and services that meet the aspirations of the Saudi market.
Walid Karanouh emphasized that the Federation’s support represents an important addition to the award, noting that it enhances its ability to develop evaluation standards and raise the level of competition in line with the Kingdom’s position in this sector.
The coronation ceremony is scheduled to take place in Jeddah next November, with wide participation from major car companies, experts and specialists, where the poll will focus on approved car categories in addition to honoring the entities that contribute to the development of the Saudi car market.
The continuation of this award comes in light of the rapid growth witnessed by the automotive sector in the Kingdom, in line with the objectives of Saudi Vision 2030, which aims to diversify the economy and enhance the Kingdom’s position as a leading regional center in the automotive sector and its activities