In the debut episode of the Motory Podcast , host and guest tackle the questions Saudi car enthusiasts have long wondered about but rarely seen answered. The episode features Walid Karanouh , Founder of the National Auto Award by PR Arabia .

The National Auto Award, now entering its 13th year, continues to be the premier recognition platform for the Saudi Arabian automotive industry. Since its inception, the award has been a symbol of excellence, honoring the achievements of automotive brands and individuals who have significantly contributed to the industry’s growth and transformation.

The prestigious National Auto Award is back with a bang for its 11th edition, and this year promises to be more exhilarating than ever before. We are thrilled to unveil the brand-new logo and look for the award, igniting excitement among car enthusiasts and industry professionals. The National Auto Award has consistently celebrated excellence in the automotive industry, and this year will be no exception.

Preparations are in full swing this year to celebrate the 10th anniversary of the launch of the National Auto Award. It all began in 2012 when PR Arabia, an agency specialized in marketing and media communications in the auto sector, introduced this one-of-a-kind award, governed by global standards and the supervision of various experts in the auto and mechanical engineering sectors, as well as car racing champions. The scope of the award expanded and its objective was greatly enhanced after the support and sponsorship it received from several competent authorities, such as the Saudi Automobile and Motorcycle Federation and Cars Agents National Committee Members, in addition to the support of the regional offices of car companies, resulting in the award’s consecutive successes crowned today by the launch of its 10th edition.

The Saudi Arabian Federation for Automobiles and Motorcycles announced the renewal of its support and official sponsorship of the National Auto Award for 2026 in its fourteenth edition, in a move that reflects its continued support for initiatives that contribute to the development of the automotive sector and the promotion of motorsports in the Kingdom.

The Saudi Automobile and Motorcycle Federation has renewed its sponsorship of the National Auto Award for its 13th edition in 2025, reaffirming its commitment to supporting local initiatives in the private sector, particularly those that promote the growth and development of the automobile sector in general and motorsport in particular. This continued support is an extension of the ongoing successes achieved by the award over the past 13 years, thanks to its credibility, transparency, and its efforts alongside the federation and participants to spotlight motorsports and honor those with outstanding achievements both nationally and internationally.